Social marketing:why are social networks more persuasive than traditional word-of-mouth?

Social marketing:why are social networks more persuasive than traditional word-of-mouth?
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Poverty - The Issue on Poverty. Why poverty still occurs to this day and what the solution is. Research Paper

Poverty - The Issue on Poverty. Why poverty still occurs to this day and what the solution is. Research Paper
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Rising Conflict Between United States and North Korea Research Paper

Rising Conflict Between United States and North Korea Research Paper
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Classical and operant of learning Assessment

Classical and operant of learning Assessment
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Importance of holding a formal qualification in the field of beauty and thermal therapy

Importance of holding a formal qualification in the field of beauty and thermal therapy
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Describe specific ways in which social learning theory provides a bridge between traditional behaviourism and the more recent cognitive approaches to personality

Describe specific ways in which social learning theory provides a bridge between traditional behaviourism and the more recent cognitive approaches to personality
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Gibbs reflective cycle Case Study

Gibbs reflective cycle Case Study
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critically analyse and evaluate a service operation

critically analyse and evaluate a service operation
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Create problem solving in government kindergarten school in UAE by adding LEGO class in the school schedule

Create problem solving in government kindergarten school in UAE by adding LEGO class in the school schedule
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Creative Problem solving by using technology in the Government management for special need education in the UAE

Creative Problem solving by using technology in the Government management for special need education in the UAE
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through versus clearance decontamination: challenges for first responder unit

through versus clearance decontamination: challenges for first responder unit
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English teachers’ motivation to teach academic writing at university level

English teachers’ motivation to teach academic writing at university level
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case “Lululemon Athletica Inc.”

case “Lululemon Athletica Inc.”
Learning Outcomes
1. Describe various key strategic management processes (strategic inputs,
strategic actions and strategic outcomes)
2. Discuss, assess and analyse the internal and external environments of an
organisation to determine resources, capabilities and core competencies
3. Develop and critique the implementation of strategic responses to current and
future issues facing the global business environment
4. Evaluate business and corporate level strategy and identify the key risks
associated with these strategies
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5. Evaluate an organisations ability to effectively implement
business/corporate strategiesThe following questions are based on the case “Lululemon Athletica Inc.”
(Hitt, M.A., Ireland, R.D. and Hoskisson, R.E. 2015, Strategic Management: Competitiveness & Globalisation: Concepts and Cases,11e, Cengage Learning, Case 22, pgs 283-294)
1. Critically evaluate Lululemon’s competitive environment. Does the company have a source of (sustainable) competitive advantage?
2. Based on an analysis of the internal environment, discuss the company’s capabilities, and core competencies. Does Lululemon have any weaknesses that can impact its ability to compete in the future?
3. What are the trends and conditions in the external environment that will have a dominant influence on the firm’s strategic actions? In what ways (if any) should Lululemon change its strategic direction?
4. What are the advantages of Lululemon’s business level strategy? What are the risks?
5. As the company grows and expands internationally, what challenges is it likely to face? What recommendations can you make to reduce these potential risks?
Required:
You should produce an essay that answers each one of the questions above, using a question/answer format. Each question is worth 20 marks (Total 100 marks). The document should include a title page at the start, and a full reference list at the end. In-text referencing
(Think/Harvard-style) should be used where necessary.
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Background As Adler states, “The world of organizations is no longer defined by national boundaries” (Adler, p. v). And, “Managing the global enterprise and modern business management have become synonymous” (Adler, p. 5)

Assignment: Country Analysis
Background As Adler states, “The world of organizations is no longer defined by national boundaries” (Adler, p. v).  And, “Managing the global enterprise and modern business management have become synonymous” (Adler, p. 5). DescriptionDevelop a paper of 6-8 double spaced pages based on the topic “A Briefing of  (name of country),”  (Not the same country as for the Midterm)  You are also to provide a separate 8-10 slide Power Point presentation. Your paper might include (but not be limited) to the following:• Location / size / population• History (Brief. This is not to be a history of the country. What is the most significant event in last 100 years +/- that affect culture?) • Political System • Economic System (currency; exchange rate with US$)• Language • Traditions • Values and ethics • Business Practices
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• Tips for leading in this country• Challenges / anxieties• Conclusion (What is most important to remember about leading and/or managing an office or facility in this country). Presentation? APA format (title page, abstract, text, citations, and references, PPt).  You may want to refer to the paper in Conferences, “Writing Papers That Are Easy to Grade”? 1” margins on all sides? Times New Roman, 12 point font? Double spacing? Avoid use of 1st person (I and we) ? 6-8 pagesReferencesAt least three.  You have had three previous graded assignments with comments. Take note of comments,Grading Criteria ~ Abbreviated rubric for Final Criteria Score1 Submitted late: minus 5% per day 2 3 Meets expectations for content and purpose of the assignment. Title page, abstract, text, references, and Ppt. 10 4 Power Point 10 5 Develops a clearly articulated and original thesis and/or main idea that are consistent with expectations of content and purpose. Topic is FOCUSED and can be covered in 6-8 pages. Uses level 1, 2, and 3 headings as appropriate. 10 6 Organizes ideas in clear and sequential paragraphs that logically reinforce the main idea. Adequately covers the points in Description section above. A paragraph is a collection of related sentences dealing with a single topic. 20 7 Incorporates sufficient use of appropriate research, supporting evidence, and relevant sources. (readings, and module sources). 20 8 Takes comments from previous assignments into account.   10 9 Conforms to APA and/or additional guidelines from the instructor. (Refer to the paper in Conferences, “Writing Papers That Are Easy to Grade.”) 10 10 Displays sound grammar, spelling, punctuation, and appropriate conventions. See *NOTE below 10 Total Where (depending on whether weight is 10 or 20: 1-6 or 1-12 = Not proficient7 or 14 = Competent8 or 16 = Above average10 or 20 = ExemplaryChecklist (make sure you do the following): • A paper consists of a title page, abstract, the text pages, and references.• Use Times New Roman 12 pt. font and 1” margins.• Double space (this includes the References).• Justify the text on the left margin with a ragged right edge• Indent all paragraphs ½”.• Use headings.  See section on 1st, 2nd, 3rd and 4th Level Headings.• Put a header and page numbers at top of page.• Use the proper format for the Reference List (double space with hanging indent) and In-      Text Citations.• Avoid the use of the 1st person (“I” and “we”). Avoid contractions.• Be careful about making unsubstantiated claims.• Proofread.  Edit. (See next two bullets)• Fewer words are better than more.• Shorter sentences are better than long.• Do not plagiarize. Give proper credit where credit is due.*NOTE: Papers that have a consistent misuse of grammar, punctuation (commas, semicolons, quotation marks) and spelling will not receive a grade higher than the low 80’s regardless of the quality of the content.
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Marketing Strategy Analysis

Marketing Strategy Analysis
Purpose of Assignment
Before selling a product or service, most successful firms throughout the world create marketing strategies, goals, and objectives. These crucial marketing goals and objectives provide a road map for the entire organization as they strive to satisfy the needs of customers and prospective customers in select target markets.
Assignment Steps
Conduct a marketing strategy analysis of your company or your division in a larger company:
Search in the University Library.
Determine whether the business will meet its marketing goals and objectives from your analysis.
Present your findings in a 1,050-word analysis, including the following:
Your conclusions of whether or not the company's current marketing plan is meeting the needs of its client base.
Is the current marketing plan consistently adding new customers?
Offer your analysis of how the marketing team's objectives are currently (or currently not) supporting the organization's objectives.
Your estimation of whether or not current marketing strategies and tactics are supported and carried out by the company's employees.
Include at least two references from the University Library.
Format your paper consistent with APA guidelines.
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Non-Verbal and Other Critical Skills

Non-Verbal and Other Critical Skills
*Must have a link to an article attached as well * Does not need to be APA but must be 250 words.
You may be familiar with the expression, "a picture is worth a thousand words." If an employee's words send one message while their non-verbal communication sends a different one, the customer will place much more weight on non-verbal. The following are types of non-verbal communication:
Posture
Gestures
Facial expressions
Eye Contact
Body movement
Appearance
Tone and inflection of voice
For example, a customer requests assistance and an employee responds, "Welcome and how may I help you?" However, if at the same time, this employee has a frown and a harsh tone, despite the words, the customer may not believe this is sincere and become upset.
Describe a customer service scenario where the non-verbal communication of an employee can leave either a positive or a negative impression on a customer, and explain why it is so important for employees to be aware of the non-verbal cues they exhibit.
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Assignment 1: Discussion—Cultural Intelligence and Business

Assignment 1: Discussion—Cultural Intelligence and Business Assignment 1: Discussion—Cultural Intelligence and Business Cross-cultural issues need to be addressed in domestic operations, but even more so in companies operating globally. What is considered a successful human resources (HR) decision in one part of the world may become a challenge in another part of the world. In this assignment, you will look for the appropriate global HR policies. The Amaya Corporation is an MNC whose corporate headquarters are in the United Kingdom (UK), with manufacturing operations in various countries throughout the world. There has been a change in leadership in the company’s subsidiaries in two countries: the Czech Republic and China. In the Czech Republic, a young male executive was sent from Germany. In China, a middle-aged female executive was sent from the company’s operations in India. Now, do the following to complete this assignment:List possible issues the two executives could face in the Czech Republic and China.
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For each potential issue, provide an analysis to explain why it is a potential problem.Discuss the importance of cultural intelligence and its impact on the globalization of business operations.Propose methods for preparing each executive for their assignment.Support your positions with scholarly resources.Write your initial response in 300–500 words. Your response should be thorough and address all components of the discussion question in detail, include citations of all sources, where needed, according to the APA Style, and demonstrate accurate spelling, grammar, and punctuationMake sure your writingis clear, concise, and organized;demonstrates ethical scholarship in accurate representation and attribution of sources; anddisplays accurate spelling, grammar, and punctuation.Grading CriteriaAssignment Components Max PointsInitial response was:Insightful, original, accurate, and timely.Substantive and demonstrated advanced understanding of concepts.Compiled/synthesized theories and concepts drawn from a variety of sources to support statements and conclusions.16Discussion Response and Participation:Responded to a minimum of two peers in a timely manner.Offered points of view supported by research.Asked challenging questions that promoted discussion.Drew relationships between one or more points in the discussion.16Writing:Wrote in a clear, concise, formal, and organized manner.Responses were error free.Information from sources, where applicable, was paraphrased appropriately and accurately cited.
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You are a District sales manager and you are overloaded with data that you need to compile into useable data

You are a District sales manager and you are overloaded with data that you need to compile into useable data and you are looking to use Excel to help you do this. Using the concept from this week, how will you determine where to start and what tools can you use within Excel to help you organize everything and make decisions?
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Internal Environment: Strengths and Weaknesses (SWOT)

IV. Internal Environment: Strengths and Weaknesses (SWOT)
A.     Corporate Structure
1.     How is the corporation structured at present?
a.     Is the decision-making authority centralized around one group or decentralized to many units?
b.     Is the corporation organized on the basis of functions, projects, geography, or some combination of these?
2.     Is the structure clearly understood by everyone in the corporation?
3.     Is the present structure consistent with current corporate objectives, strategies, policies, and programs, as well as with the firm’s international operations?
4.     In what ways does this structure compare with those of similar corporations?

B.     Corporate Culture
1.     Is there a well-defined or emerging culture composed of shared beliefs, expectations, and values?
2.     Is the culture consistent with the current objectives, strategies, policies, and programs?
3.     What is the culture’s position on environmental sustainability?
4.     What is the culture’s position on other important issues facing the corporation (that is, on productivity, quality of performance, adaptability to changing conditions, and internationalization)?
5.     Is the culture compatible with the employees’ diversity of backgrounds?
6.     Does the company take into consideration the values of the culture of each nation in which the firm operates?

C.     Corporate Resources
1.     Marketing
a.     What are the corporation’s current marketing objectives, strategies, policies, and programs?
i.       Are they clearly stated or merely implied from performance and/or budgets?
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ii.      Are they consistent with the corporation’s mission, objectives, strategies, and policies and with internal and external environments?
b.     How well is the corporation performing in terms of analysis of market position and marketing mix (that is, product, price, place, and promotion) in both domestic and international markets? How dependent is the corporation on a few customers? How big is its market? Where is it gaining or losing market share? What percentage of sales comes from developed versus developing regions? Where are current products in the product life cycle?
i.       What trends emerge from this analysis?
ii.      What impact have these trends had on past performance and how might these trends affect future performance?
iii.     Does this analysis support the corporation’s past and pending strategic decisions?
iv.    Does marketing provide the company with a competitive advantage?
c.      How well does the corporation’s marketing performance compare with that of similar corporations?
d.     Are marketing managers using accepted marketing concepts and techniques to evaluate and improve product performance? (Consider product life cycle, market segmentation, market research, and product portfolios.)
e.     Does marketing adjust to the conditions in each country in which it operates?
f.      Does marketing consider environmental sustainability when making decisions?
g.     What is the role of the marketing manager in the strategic management process?
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Critically evaluate, using concepts learnt in this course and the chapter, the decisions about target markets, and the sequence of those target markets, for Byron Bay Cookie

Critically evaluate, using concepts learnt in this course and the chapter, the decisions about target markets, and the sequence of those target markets, for Byron Bay Cookie.Critically evaluate, using concepts learnt in this course and the chapter, the decisions about target markets, and the sequence of those target markets, for Byron Bay Cookie.• Critically evaluate, using concepts learnt in this course and the chapter, the decisions about modes of entry for Byron Bay Cookie.• Using the concepts from the assigned chapter, reflect on what went wrong in Wal-Mart’s attempt to globalize its value proposition through expansion in Germany.
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intellectual property

intellectual property
You are an entrepreneur and just started a new business. Use your imagination. Make it up. Maybe it's something you have been thinking about as a possible career path or business proposition.
Please propose a plan for protecting your intellectual property. In your plan, be sure to identify the different types of intellectual property that you are concerned about protecting and what steps you would take for each. Additionally, please consider your competition. What concerns do you have regarding infringing the intellectual property of others?
What is your product or service? Give a brief description.
2. What are its attributes? For example, does it have a brand name or maybe a particular design.
3. Do the following IP components apply to your product? And, how do they apply?
a. Patents
b. Copyrights
c. Trademarks
d. Trade Secrets
4. What about your competition? What role does IP play for them? And, how does that affect you?
5. Do you have any other Intellectual Property observations?
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After reading and analyzing the Los Reyes Hospital (A) case study, discuss the importance of departmental budgets and the discoveries you made from exploring the Los Reyes Hospital case. When responding to peers, describe the consequences of poor budgetary decisions.

After reading and analyzing the Los Reyes Hospital (A) case study, discuss the importance of departmental budgets and the discoveries you made from exploring the Los Reyes Hospital case. When responding to peers, describe the consequences of poor budgetary decisions.
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Select a company within the healthcare industry that you will use for your proposal research.

Select a company within the healthcare industry that you will use for your proposal research. Submit your selected company to your instructor for approval to ensure that the company will provide information that will allow you to make a capital budget proposal.
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You have been hired to lead a project (the project of your choice). As the project manager, you know it is important to get the project off to a good start

You have been hired to lead a project (the project of your choice). As the project manager, you know it is important to get the project off to a good start. Provide a quick summary of your project, including the scope and objectives of your project. Be sure to include a high-level WBS for your project.
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Buying an Existing Business

Buying an Existing Business
Please respond to the following:
Discuss the best possible method for determining the value of the business you selected. Explain your rationale.
Create a strategy for negotiating the purchase of the business you selected.
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Feasibility Analyses and Business Plans

Feasibility Analyses and Business Plans
Please respond to the following:
Develop an idea for a new business and conduct a feasibility analysis. Please be as creative as you like in the development of your idea (but as careful as you can be in your analysis of that idea).
Analyze the steps involved in crafting a wining business plan and make at least one recommendation for improving the process. Explain your rationale for making the recommendation you did.
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Logical Fallacies: Analyzing the Flaws in the Argument

Logical Fallacies: Analyzing the Flaws in the Argument
Logical fallacies are assumptions based on faulty logic. Some of the most obvious examples are those that appear in advertising, though they are also common in political discourse.
Professional journals and other forms of academic writing should be free of logical fallacies,though I’m sure that exceptions occur, particularly since the most insidious examples involve aspects of our culture that we take for granted, and are left unquestioned.
• “The article quotes Sen. Richard Lugar as stating that we must either choose to adopt GMO’s or see the onset of worldwide hunger.”
This is an example of the “either…or fallacy.” It suggests that only two alternatives exist, when there are actually more.
• “The post-modern family, out there in the woods trying to bond, can’t adapt to real time, real trees and real conversation, because real life has become an alien landscape” (Lasn 7).
This is an example of “hasty generalization” based on insufficient of unrepresentative evidence.
• “Mary loves children, so she will make an excellent elementary school teacher” (Hacker 44).
This is an example of “nonsequitur” (does not follow) which is a conclusion that does not follow logically from preceding statements, or that is based on irrelevant data.
• “Once you understand that civil disobedience has a long and honorable history that goes back to Gandhi, Martin Luther King, Jr., and Henry David Thoreau” then it seems to follow that “when the system is grinding you down, [you] unplug the grinding wheel” (Lasn xv).
This reflects the fallacy of “false analogy” where it assumes that because two things are like in some respects, they are alike in others. Lasn likens the civil disobedience on behalf of civil rights to that which he advocates on behalf of liberation from one’s role as a corporate drone. In this way, he wants us to believe that because the first was justified, then so is the second.
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• Since Governor Smith took office, unemployment has decreased by 7 percent. Gov. Smith should be praised for reducing unemployment (Hacker 7).
This is an example of “false cause” where because one even precedes another, the first is said to be the cause of the other, suggesting a cause-effect relationship that doesn’t exist.
• Everyone knows that taking large doses of vitamin C will prevent colds.
This is an example of the “bandwagon appeal” which implies that a claim should be accepted because a large number of people favor it or believe that it is true.
• “Students should not be allowed to park in lots now reserved for faculty because those lots are for faculty only” (Hacker 29).
This is an example of “circular reasoning” in which the writer, instead of supplying evidence, simply restates the point in other language.
• Vice President Gore worked closely with Bill Clinton during the Monica Lewinsky scandal, so his campaign promises can’t be trusted.
This is an “argument to the person” (or argumentum ad hominem) where an attack is made against a person rather than against their argument
• “Reporters are out to get the President, so it’s no wonder that we are hearing rumors about all these scandals” (Hacker 33).
This fallacy is called a “red herring” where an argument focuses on an irrelevant issue to distract attention from the real issue.
• “But behind that happy language is a face so ugly it variably shocks the hell out of…[those who]…expect to find the ‘giddy Americana depicted on TV and find instead a horror show of disconnection an anomie’” (Lasn xiii).
This is an example of “biased language” where the author uses words with strong positive or negative connotations.
Using Fallacies as a Basis for Analysis
• Identifying logical weaknesses in an argument can serve as an effective way of analyzing its ideas and of linking your support back to your thesis statement.
The article quotes Sen. Richard Lugar as stating that we must either choose to adopt GMO’s or see the onset of worldwide hunger. He fails to acknowledge other possible solutions for world hunger, such as helping third world nations to improve their farming techniques, or addressing the fact that the problem is not lack of food, but political factors that prevent it from being distributed. His statement on public record reflects not only a bias toward GMO’s, but also a willingness to distort the facts in order to sway public opinion.
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MS Project Familiarization

MS Project Familiarization
prior to completing the assignment, be sure to review the selected MS Project tutorial videos located in Week 2 of the Blackboard online course.
Write a two to three (2-3) page paper in which you summarize your thoughts on Microsoft Project:
Give your opinion on how easy or difficult MS Project seems to be from a user experience standpoint.
Suggest at least two (2) challenges you foresee in using MS Project in this course.
Describe why it is important to use a tool like MS Project instead of using other tools (e.g., MS Word, MS Excel) to manage and track your schedule.
Format your assignment according to the following formatting requirements:
Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
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Choose a specific visual work to analyze for your Media Analysis Project (MAP).

Choose a specific visual work to analyze for your Media Analysis Project (MAP). Your project can be on any media; print, photography, television, film, the Internet, etc. You will explore this topic in detail by using the six perspectives. Choose something in which you have a personal interest. If you choose television, feel free to focus on a specific series (not just one episode). If you choose the Internet, focus on a particular website.
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Assignment: Getting to Know your Customer

Assignment: Getting to Know your Customer
This assignment will assess competency 1. Examine the role of management in strategy and policy development and delivery.
Directions
Naturally, companies need to make money to survive and thrive. In order to maximize profits, it is important that companies take into consideration their customers/clients when making business decisions. This includes knowing the following:
Who the customer is (demographics = D)
What their needs and wants are (NW)
What their purchase behaviors entail (PB)
Their likes and dislikes (LD).
Prepare a list of at least 20 questions that would help you learn more about your potential customers/clients.
Create a two column table (you can use Excel or Word). Column 1 should be labeled “Question” (and it is in this column you list each of your questions). Column 2 should be labeled “Information,” and should include what type of data (D, NW, PB, LD) each question will provide you.
Write 1-2 paragraphs that provides an explanation of the content of the table. Explain how you will use the data from the table to better understand your customers
You may use scholarly resources to help you formulate your questions; if you do, you must properly cite all resources in APA and include them on a reference page. All citations and references must be in proper APA formatting.
Submit this assignment to your instructor via the dropbox LP1.2 Assignment: Getting to Know your Customer.
This assignment is worth 30 points and will be graded according to the following criteria: the content of the questions, the accuracy of assessment of what the question will tell you, the critical thinking skills, the written mechanics, and APA formatting if applicable. This assignment will be graded according to the LP1.2 Assignment Rubric.
LP1 Assignment
MG6620 LP1 Assignment: NAU Persona (You have the Ebook for this class)
This assignment will assess the following competency: Explore the foundations of social media marketing.
Directions:
Go back to the first discussion thread. Review the information exchanged with your classmates. In a well written 2-3 page paper, complete the following:
1) Construct a persona of an NAU student, based on the information you analyze in the first discussion conversations.
2) Describe how NAU can use this information, potentially, in their promotions and in the messaging in those promotions. Refer to pages 45-48 in your textbook and the video "Customer Segmentation and Building Personas for Content Marketing" hosted by Robert Rose.
3) Note any rules of engagement used from the video "The Rules of Engagement in Social Selling and Social Media Marketing" hosted by Shane Gibson that NAU might heed relevant to the use of the personas and the information collected to construct them.
Support your positions/recommendations with at least two additional related, outside credible sources.
Format your paper using APA guidelines. Submit your paper to the "LP1 Assignment: NAU Persona" dropbox on the date assigned by the instructor. This assignment is worth 50 points; grading will be based on the LP1 Assignment Rubric
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Assignment 1: Personal Assessment of Strengths

Assignment 1: Personal Assessment of Strengths
To prepare for this assignment, make sure to complete the StrengthsFinder quiz located in the back of your book. This will take approximately 30 to 45 minutes. Click here for a video tutorial on how to complete the quiz and view your results. Then, view information about your top five strengths at “Start Here - An Overview of the StrengthsFinder Movement,” found at https://www.youtube.com/watch?v=50J8DYo7r44&list=PLhYBLDN6sURWX7h8IdebX2CYyR9QwqoDX.
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Then view information about your top five strengths at “Strategic - Learn more about your innate talents from Gallup's Clifton StrengthsFinder!” found at https://www.youtube.com/watch?v=7sWM36m3d48&list=PLxDaK7wIyw9609RQuIcVwcCtJ6j17hmO4&index=1.
Write a one to three (1-3) page paper in which you:
Describe your initial reaction to finding out your top five strengths.
Explain how your top five strengths relate to your leadership style. Determine how they relate to the key functions you would need to perform as a manager.
Determine what traits you need to work on the most to become a good leader. Then, explain whether these traits differ from the strengths you need to be a good manager.
Indicate which of your strengths you anticipate you will use the most in college or a future career.
Format your assignment according to the following formatting requirements:
Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
Include a cover page containing the title of the assignment, your name, your professor’s name, the course title, and the date. The cover page is not included in the required page length.
The specific course learning outcomes associated with this assignment are:
Describe the primary functions of management (planning, organizing, leading, controlling) and the associated skills, tools, and theoretical approaches that can be used to accomplish these functions.
Use technology and information resources to research issues in management concepts.
Write clearly and concisely about management concepts using proper writing mechanics.
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Think about products you were enticed to purchase using social media (e.g., Twitter, Facebook, Tumblr, Vine, YouTube, etc.)

"Taking a Position that Works" Watch the video below and then respond to the questions that follow:
Click here for full screen viewability in a new window.
Think about products you were enticed to purchase using social media (e.g., Twitter, Facebook, Tumblr, Vine, YouTube, etc.)
Tell us your favorite product that you purchased using social media and what positioning statement the company used.
Make sure you include the information from the fill-in-the-blank positioning statement.
Also, state your opinion on how well social media clearly portrayed the positioning statement.
MAT510 Business Statistics
Discussion 1
"Business Processes" Please respond to the following:
Note: Online students, please select one of the two subjects to discuss.
Per the textbook, to eliminate or reduce non-value-added work is a core step in improving profitability or efficiency of the business process. Give your opinion on whether or not you agree or disagree with this statement and include one (1) example of a business process which supports or criticizes the aforementioned statement to support your position.
Determine at least two (2) challenges in identifying Opportunity for Improvements (OFIs). Suggest at least one (1) strategy that business management can use to mitigate the challenges in question. Provide a rationale to support your suggestion.
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Identify two health care organizations that show a need for improvement in one specific area.

Identify two health care organizations that show a need for improvement in one specific area. Note that you may find a hospital that has achieved a high score. However, there is always room for improvement.
After reviewing your findings, state the National Safety Goals and National Quality Improvement Goals where the facilities needed to improve. Compare and contrast the differences between the two facilities. In addition, list two recommendations that you feel would improve that particular area.
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Write a paper (1,000-1,250 words) on the concept of governance within a health care organization

Write a paper (1,000-1,250 words) on the concept of governance within a health care organization. Address the following:
1) Corporate structure and how it impacts the effectiveness of governance.
2) Various roles of governance within the organizations and how they should interact within a team setting.
3) Concerns to consider when developing and strengthening a team culture. For example:
a) Team members working independently or at cross-purposes.
b) "Turf battles" that can slow or impede the accomplishment of project purposes.
c) The tone of meetings and interactions that can be seen as negative, manipulative, directive, and/or secretive.
d) Failure to properly apply governance concepts.
e) A discussion of the Sarbanes-Oxley Act and its impact on governance and senior management.
4) Prepare this assignment according to the APA guidelines
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Business Ethics and Ethical Reasoning

Business Ethics and Ethical Reasoning" Please respond to the following:
Think back to a time when you had a supervisor or coworker who you believe made an unethical decision or exhibited unethical behavior.
List at least two reasons why you think people are tempted to act unethically.
Describe the most effective safe guards that you believe an organization can put into place to prevent unethical behavior within the organization.
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Social Performance of Organizations(Apple Inc)

Social Performance of Organizations(Apple Inc)
According to the textbook, the current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex. Use the Internet to research Apple. Submit a four to six (4-6) page paper.
Write a four to six (4-6) page paper in which you:
Specify the nature, structure, and types of products or services of Apple, and identify two (2) key factors in the organization’s external environment that can affect its success. Provide explanation to support the rationale.
Suggest five (5) ways in which the primary stakeholders can influence the organization’s financial performance. Provide support for the response.
Specify one (1) controversial corporate social responsibility concern associated with Apple.
Submit a reference page with at least four (4) quality references that you have used for this presentation / paper. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
Analyze the relationship between business and society, and the ways in which they are part of an interactive system.
Recommend ways stakeholders can influence the destiny of both business and society.
Analyze the various primary and secondary stakeholder groups, their roles, and relationships.
Compare and contrast the concepts of corporate social responsibility and citizenship.
Analyze ways ethical challenges affect the multiple functions of business.
Use technology and information resources to research issues in business and society.
Write clearly and concisely about business and society using proper writing mechanics.
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List at least two reasons why you think people are tempted to act unethically

Think back to a time when you had a supervisor or coworker who you believe made an unethical decision or exhibited unethical behavior. List at least two reasons why you think people are tempted to act unethically. Describe the most effective safe guards that you believe an organization can put into place to prevent unethical behavior within the organization.
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The Framework for Acme Fireworks

The Framework for Acme Fireworks
Focus of the Final Paper
You are the manager of Acme Fireworks. The company started in the owner’s garage two years ago and now has 15 employees that you manage. The company started as a sole proprietor, and the owner has never changed the entity. The company makes and sells fireworks. The owner has informed you that the company has received inquiries from several large retailers about the company’s ability to fill large orders on a regular basis. The owner told the retailers that the company could fill such orders, and a price per unit was agreed upon. No other details were discussed. The owner is anticipating that new employees will need to be hired but is worried that if the large orders do not continue, the company will not have the funds to pay the new employees. The owner is now considering changing the business entity but does not know what entity to form or how to form it.
The owner has asked you to do the following:
Explain potential personal liability for injuries to consumers caused by the product.
Analyze whether the owner formed a contract with the retailers applying the five elements as discussed from Week Two to the hypothetical facts.
Analyze how different employment types could be used with application of hypothetical facts.
Recommend a new business entity. Provide a rationale to support your recommendation.
For each task, be sure to analyze the relevant law, apply the facts to the law, and make a conclusion.
Writing the Final Paper
The Final Paper:
formatted according to APA style as outlined in the Writing Center.
Must include a title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought. That is, what is your response to the content, either positive or negative, and then defend your position. If multiple options/alternatives/positions are present and are being rejected you must also defend the reasons for rejecting an option.
Must end with a conclusion that reaffirms your thesis.
Must include at least five sources, two of which must be from the Ashford Library, in addition to the text.
Must document all sources in APA style, as outlined in the Writing Center.
Must include a separate reference page, formatted according to APA style as outlined in the Writing Center.
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Assignment Elements of a Contract

Assignment Elements of a Contract
Suppose that the Fabulous Hotel hires you as head chef under a two-year employment contract. After two years, another hotel wants to hire you. However, in the original employment contract you signed with the Fabulous Hotel, the following paragraph appears:
“The below-signed agrees not to work as a chef for another hotel in the same metropolitan area for a period of two years after leaving our employ.”
1.      Describe and analyze the five elements of a contract that must exist for this agreement to be enforceable.
2.      Explain why this contract is governed by common law or the Uniform Commercial Code (UCC).
3.      Examine at least two circumstances in which this non-compete agreement would be unenforceable.
Submit a four- to five-page paper (not including title and reference pages). Your paper must be formatted according to APA style as outlined in the approved APA style guide and must cite three scholarly sources in addition to the textbook.

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"Health Information Technology Barriers"

"Health Information Technology Barriers" Please respond to the following:
Rank the four (4) broad categories of barriers to health information technology that are discussed in the textbook from the greatest to the least. Next, identify at least one (1) additional barrier that is not discussed in the textbook, and suggest a strategy to overcome the barrier in question. Provide a rationale to support your response.
Analyze the fundamental manner in which the clinical information systems might affect patient care safety, quality, efficiency, and outcomes. Provide one (1) example to support your response.
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Review the piece of art you were assigned by your instructor in Artists and Works from the NGA website resource.

Review the piece of art you were assigned by your instructor in Artists and Works from the NGA website resource.
THIS IS THE LINK TO THE PIECE OF ART; https://www.nga.gov/content/ngaweb/Collection/art-object-page.46114.html
Write a 400- to 500-word reflection that includes responses to each of the following questions:
What piece of art did your instructor assign to you?
What were your perceptions of the art? For example, what did you like and dislike, and what did you feel?
How does your perception of the art relate to the way you think about the world?
In what ways do you think other people perceive the art you were assigned?
Consider the role of diversity in helping you to understand the points of view you identified in the last question. How does considering others' perspectives help you in understanding other's points of view?
Create an APA-formatted title page for your reflection using the template provided and format your assignment according to appropriate course-level APA guidelines.
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Money

Money
This assignment measures your development in the following course competencies:
Apply critical thinking to business-related activities.
Communicate in a manner that is professional and consistent with expectations for members of the business professions.
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Your social media analysis project, composed of several assignments, provides the opportunity for you to apply what you learn throughout this course. In this assignment, choose the business that will be the focus of your analysis and use prewriting approaches to do some brainstorming about your project. Then write a coherent, two-page description of what you plan to explore and why, following the instructions below.
In Unit 2, you will identify resources to help you develop your analysis. In Unit 3, you will outline your approach to the project. In Unit 4, you will draft your analysis, and in Unit 6, you will complete your final analysis, both in a written document and in a PowerPoint presentation.
Activity Instructions
Read the course project description to ensure that you understand what is required for your final project.
If you have not already done so, review the pre-writing resources in the Capella Writing Center. Choose a pre-writing approach that makes sense to you as a good way to come up with some initial ideas for an analysis. You might want to pay particular attention to:
Clustering.
Idea trees.
Free writing.
Based on what you come up with in your pre-writing, create a one-page draft of your ideas for your project, which does at least the following:
Identifies the specific business (for example, Barnes and Noble, Mike's Plumbing) that you will use for your analysis.
Explains why you chose this business. For example, you might have chosen it because you are a customer and think they could do a better job using social media. Or perhaps you know the owners of this business. Maybe it is a business or industry that is of particular interest to you. The key idea is that, over the next five weeks, you will be working in some depth on this business. Picking a business that interests you will make the whole project more engaging for you and the results potentially more valuable.
When you complete the first three items above, set aside another few minutes to think about how you used a particular pre-writing approach to generate this draft. Describe how you used the pre-writing approach, and reflect on how it might have helped your process.
When you have finished, submit your assignment directly to your instructor in the assignment area of the courseroom. Do not use Turnitin for this assignment.
Submission Requirements
Length of paper: Write 2 typed, double-spaced pages including pre-writing, business description, and reflection.
Font and font size: Use Times New Roman, 12-point font.
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Select 10 scholarly articles that will support your research paper on Ethics and Organizational Culture.

Select 10 scholarly articles that will support your research paper on Ethics and Organizational Culture. Write an annotated bibliography. An annotated bibliography presents a reference for each article, a summary of the article, and a short paragraph is written stating how the article supports your research paper. Each scholarly article is listed (in APA format) then the paragraphs are written.
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What value could the ERP system provide the George Washington School District and, in general, how do you plan to allocate the grant funds?

What value could the ERP system provide the George Washington School District and, in general, how do you plan to allocate the grant funds?
In your discussion specifically, the follow critical elements must be addressed:
1. Benefits of an ERP System
2. Plans for Fund Allocation
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Read the Chapter 13 Case: "Berkshire Hathaway and 3G Buy American Food Icon Heinz" and the Chapter 14 Case: "Thermo Fisher Acquires Life Technologies"

Read the Chapter 13 Case: "Berkshire Hathaway and 3G Buy American Food Icon Heinz" and the Chapter 14 Case: "Thermo Fisher Acquires Life Technologies" from the textbook and respond to the questions related to each case using a minimum of 750 words.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a grading rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.
Book link
http://www.gcumedia.com/digital-resources/elsevier/2015/mergers-acquisitions-and-other-restructuring-activities_ebook_8e.php
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Analyze the history of changes in GDP, savings, investment, real interest rates, and unemployment and compare to forecast for the next five years.

Analyze the history of changes in GDP, savings, investment, real interest rates, and unemployment and compare to forecast for the next five years.
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Purpose of Assignment
Week 3 will help students develop an understanding of what money is, what forms money takes, how the banking system helps create money, and how the Federal Reserve controls the quantity of money. Students will learn how the quantity of money affects inflation and interest rates in the long run, and production and employment in the short run. Students will find that, in the long run, there is a strong relationship between the growth rate of money and inflation. Students will review the basic concepts macroeconomists use to study open economies and will address why a nation's net exports must equal its net capital outflow. Students will demonstrate the relationship between the prices and quantities in the market for loanable funds and the prices and quantities in the market for foreign-currency exchange. Student will learn to analyze the impact of a variety of government policies on an economy's exchange rate and trade balance.
Assignment Steps
Resources: National Bureau of Economic Research
Develop a 2,100-word economic outlook forecast that includes the following:
Analyze the history of changes in GDP, savings, investment, real interest rates, and unemployment and compare to forecast for the next five years.
Discuss how government policies can influence economic growth.
Analyze how monetary policy could influence the long-run behavior of price levels, inflation rates, costs, and other real or nominal variables.
Describe how trade deficits or surpluses can influence the growth of productivity and GDP.
Discuss the importance of the market for loanable funds and the market for foreign-currency exchange to the achievement of the strategic plan.
Recommend, based on your above findings, whether the strategic plan can be achieved and provide support.
Use a minimum of three peer-reviewed sources from the University Library.
Format your paper consistent with APA guidelines.
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Define statistics with citation and reference. Contrast quantitative data and qualitative data. Use two peer reviewed references

Define statistics with citation and reference. Contrast quantitative data and qualitative data. Use two peer reviewed references
Purpose of Assignment
The purpose of this assignment is to have students demonstrate mastery of the foundational concepts that set the stage for the remainder of the course. Students apply those concepts to business research questions or problem situations to focus their thinking on statistical literacy for use in business decision-making.
Assignment Steps
Resources: Week 1 Readings; Statistics Lab
Tutorial help on Excel® and Word functions can be found on the Microsoft® Office® website. There are also additional tutorials via the web that offer support for office products.
Develop a 1,050-word response addressing each of the following prompts:
Define statistics with citation and reference.
Contrast quantitative data and qualitative data. Use two peer reviewed references.
Evaluate tables and charts used to represent quantitative and qualitative data.
Describe the levels of data measurement.
Describe the role of statistics in business decision-making.
Provide at least two business research questions, or problem situations, in which statistics was used or could be used.
Use two peer reviewed references.
Format your assignment consistent with APA guidelines.
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Research visions from organizations in industries other than your own

Research visions from organizations in industries other than your own. Find a vision statement that provides an engaging picture for the future of that organization and is detailed enough that external stakeholders can relate to it in a meaningful way. In a paper of 750-1,000 words, address the following:
Describe the company and its vison statement.
Discuss the attributes that make the vision meaningful.
Explain how the vision statement is appropriate for the organization and why the vision statement is appealing to stakeholders on both a cognitive and emotional level.
Evaluate whether or not the vision statement encourages organizational change. Provide rationale and examples to support your assessment.
Compare and contrast this vision to that of a successful vision in your field, industry, or organization. How do the attributes for a vision in your field or industry differ from those in other fields or industries?
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
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Hypothesis Testing on Data Set 2

Hypothesis Testing on Data Set 2
Data set 2 presents a sample of the number of defective flash drives produced by a small manufacturing company over the last 30 weeks. The company’s operations manager believes that the number of defects produced by the process is less than seven defective flash drives per week. Use this online calculator (http://www.graphpad.com/quickcalcs/OneSampleT1.cfm?Format=SD) (or any statistical package that you are comfortable with) to construct a hypothesis test to verify the operations manager’s claim. Your hypothesis test should include null and alternative hypotheses, a t test statistic value, a p value, a decision, and a conclusion. Submit a Word file that includes the hypothesis test.
Guidelines for Submission: Submitted as a 1- to 2-page Microsoft Word document with double spacing and 12-point Times New Roman font.
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Scenario Analysis: Computer Chips

Scenario Analysis: Computer Chips
A manufacturer of computer chips has a computer hardware company as its largest customer. The computer hardware company requires all of its chips to meet specifications of 1.2 cm. The vice-president of manufacturing, concerned about a possible loss of sales, assigns his production manager the task of ensuring that chips are produced to meet the specification of 1.2 cm.
Based on the production run from last month, a 95% confidence interval was computed for the mean length of a computer chip resulting in:
95% confidence interval: (0.9 cm, 1.1 cm)
1. What are the elements that the production manager should consider in determining his company’s ability to produce chips that meet specifications?
2. Do the chips produced meet the desired specifications?
3. What reasons should the production manager provide to the vice-president to justify that the production team is meeting specifications?
4. How will this decision impact the chip manufacturer’s sales and net profit?
Guidelines for Submission: Your analysis of the scenario must be submitted as a 1- to 2-page Microsoft Word document with double spacing and 12-point Times New Roman font.
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legalize marijuana in all states

legalize marijuana in all states
The executive summary is a one-page summary of what to expect in your paper highlighting the main points of your proposal. It is the marketing piece of the project. You should use the executive summary as a tool to get the reader intrigued, so he or she wants to read your proposal to get more information. To engage the reader, identify the purpose and use appropriate tone and usage for the audience. Consider addressing the situation and your audience's views fairly and respectfully.
As you summarize, be sure to convey the understanding and scope of the proposal. Give a thorough explanation of the proposal, and highlight relevant research to support the main idea.
Your executive summary should be written as a professional document and should include these headings:
Purpose
Problem
Solution or Plan
Conclusion
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Statistical Quality ControlStatistical Quality ControlA venture capitalist has just given you several million dollars to develop your dream product

Statistical Quality ControlStatistical Quality ControlA venture capitalist has just given you several million dollars to develop your dream product! Explain in detail what this product is and why people would buy it. (Think Steve Jobs and the iPhone - did people really think we needed “smartphones” back in 2007?)Now it has gone into production and the manager is asking you, as the statistical expert, to use statistical methods to ensure quality control.1. Describe your product, its use and societal value in at least one paragraph. Humor is encouraged.2. You will generate a random dataset of N samples of defective proportions by completing the following steps:a. You will start with a random number by combining the last 2 digits of the year in which you were born plus the day of the month in which you were born. For example, if you were born October 3, 1990, your number would be 90 + 3 = 93. (If your number exceeds 100, subtract 100 from the total.) Call this X and it will seed your random number generation.b. Choose a number of samples, N. N should be between 5 and 10.c. In Excel, type =RAND()*X in a cell. Repeat N times. This will generate the proportion of defective products (out of 100) for your N samples.3. Use Excel QM to create a p-chart for a sample size, 100, and the number of samples, N. Share your p-chart. See video in Live Binder.4. Share Lower Control Limit (LCL) and Upper Control Limit (UCL).5. Is the product in control? If not in control, what sample(s) was outside of the limits, i.e. below LCL or above UCL?
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discuss the single most important factor that must be considered when selecting a project.

discuss the single most important factor that must be considered when selecting a project.
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Assignment 3 Leadership of Richard Branson

create a PowerPoint® presentation based on your “purchase” of a restaurant. The following information is to be used to create this presentation.create a PowerPoint® presentation based on your “purchase” of a restaurant. The following information is to be used to create this presentation.Your presentation is required to have at least one reference from a reliable source. This means that you cannot use sites like Wikipedia, Ask.com®, and Yahoo® answers and that only references from reliable sources will earn points. All resources should be cited both as an in-text citation as well as being listed on a reference slide in APA format.
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NOTE: This Assignment must be submitted as a Microsoft PowerPoint® document and uploaded to the Dropbox for Unit 10.All Assignments are due by Tuesday at 11:59 PM ET of the assigned unit. PPT Assignment (40 points)You have always wanted to own a restaurant, and have now decided to go into business. You wish to purchase a building and open an Italian Bistro within it. The items listed below provide information regarding the purchases you will need to make to start your business.1) The building and the land it sits on will cost $350,000 and you have 20% to put down on the property.Annual taxes are $6,000 and fire and liability insurance is $3,600.2) You have $160,000 of additional funds to allocate for refurbishing the grounds, building structure, interior design, and kitchen.10% of the savings will be allocated to the grounds, 20% to the building’s structure, 20% to update the interior design, and 50% for kitchen installation and fire suppression systems.3) Tables are $200 each for 2 tops, $300 each for 4 tops, and $500 each for 6 tops. You plan to purchase eight (8) 2-top tables, six (6) 4-top tables, and ten (10) 6-top tables.Chairs cost $50 each. You are planning on being able to seat 100 people in the restaurant at a time and need 10 extra chairs.Silverware, tablecloths and napkins cost a total of $5,000, serving utensils cost a total of $4,000, and glassware cost a total of $5,000.4) Place/plate settings cost $30 each. You need to purchase three times the number of planned seats for turn-around and breakage. (Remember you are planning for 100 people in your restaurant.)5) Servicing carts, cooking equipment, prep tables, storage containers, and other supplies will cost a total of $15,000.6)
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Research suggests that the average receipt total per person is $12.90 and the average cost per meal is $6.86 for the Italian restaurants in your area. The research also suggests that tables are turned over for new customers between 13 and 21 times a day in your area, and that restaurants have between 40% and 60% occupancy fill rate each day.Yourassignment is to create a financial business plan explaining the initial outlay of funds this business venture will cost.Create a PowerPoint Presentation for this business venture.The following is an outline of how your slides should be presented.Slide 1: This is your title page.Include your name, project title, the course and section number and the assignment due date.Slide 2: This slide is your introduction slide. This slide should summarize your new business venture, describe your restaurant concept (i.e. casual dining, bright atmosphere, etc.) and provide other helpful information. For example, restaurant name, what types of appetizers, salads, soups, entrees, beer and wine availability, and desserts you might serve, and hours of operation. Highlight what makes you restaurant special.Slide 3: This is your building and real estate summary slide. This slide should include a small picture or building plan drawing of the building, and summarize the purchase price, down payment, and amount financed. The picture of the building can be obtained from a real estate website, or from a building plan drawing available on the Internet (be sure to cite this). This slide should also list the annual tax and insurance amounts. It should also include the monthly mortgage payment including principal, interest, taxes and insurance (PITI). The slide notes (section below the slide in PowerPoint) should contain the steps you took to calculate the monthly mortgage payment.Slide 4 to 6: These slides should include your start-up expenses. On these slides, you would list the cost of purchasing all the items listed in items 2, 3, 4, 5 above (tables, place setting, kitchen equipment, etc.). Here you can have fun and include pictures of items, or include graphs of the cost. Be sure to list the total start up expense required to open the restaurant somewhere.Slide 7: This is your revenue slide. Create revenues and food costs from your first 6 days of serving food. Present the average receipt total per person, the average cost per meal, number of times a table is sat or turned over, and fill rate or occupancy rate to estimate your restaurants revenues. This is another place where a graph could help illustrate your revenue potential.Slide 8: Conclude your presentation with the “wrap up” of the concept and any final thoughts you might want to include.Slide 9: List any resources you have used for this project. Be sure to include at least one reference from a reliable source. Because many of the concepts here involve reading from the textbook, remember to include a reference for your textbook, as well. Make sure your citations are presented in APA format.
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Assignment 3: Leadership of Richard Branson

Assignment 3: Leadership of Richard Branson
Using the Internet or Strayer University databases, research the leadership style and characteristics of Richard Branson, Virgin Group.
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Write a six to seven (6-7) page paper in which you:
Assess the key elements of Richard Branson’s leadership style and the impact that those elements have had on his business success. Provide support for your rationale.
Given that The Virgin Group has been described as a fast-growing entrepreneurial company with many facets to the group, suggest how the unique aspects of Richard Branson’s leadership style mesh successfully with the particular attributes of a multifaceted organization like Virgin.
Determine two (2) key ways in which Richard Branson is likely to motivate employees in order to achieve his goals for the Virginia Group. Indicate whether or not his approach is likely to work in a different organizational setting. Provide support for your rationale.
Assess the effectiveness of Richard Branson’s ability to articulate and communicate his vision for his company to employees and other stakeholders. Provide support for your rationale.
Assume that you have received a job offer to be a manager within the Virgin Group. Determine the criteria you would use to evaluate whether Richard Branson’s leadership style is a good fit for you as a manager and what conclusion you may draw about working under this type of leader.
Take a position on whether or not you believe Richard Branson is a global leader. Justify your position and provide support for your justification.
Predict Richard Branson’s success as a leader over the next five (5) years. Support your prediction.
Use at least three (3) quality academic resources. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
Analyze the activities and skills associated with the leadership function of management.
Use technology and information resources to research issues in modern management.
Write clearly and concisely about modern management using proper writing mechanics.
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Determining Performance Guided by Metrics

Determining Performance Guided by Metrics
Performance Management.
Think back to the last time you received an evaluation in your current position. Was it within the last six months or a year? Were you evaluated on clearly defined and measurable performance goals? Consider the evaluation marks you received. Do you believe you received an appropriate review?
Organizations continue to progress toward measurable performance reviews for their employees. Senior leadership sets the cornerstone of measurement by setting the overall goals for an organization and department. By pairing departmental goals with the vision and mission of an organization, senior leadership can help to ensure employees continue to grow and perform to the desired expectations of their management team.
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This week, you examine the behavioral factors organizations use to evaluate employee performance. You evaluate different metrics used for performance evaluation and appropriate metric goals for employee evaluation and assessment.
Discussion: Performance Metrics
Performance is frequently measured based on applied metrics. Consider the performance of a baseball team. The team’s success is measured by its ability to win games relative to the other teams in its division. When we analyze the performance of individual players on the team, we are using applied metrics. Each player is given a batting average, which can be calculated in its simplest form by dividing the individual’s number of hits by his or her number of attempts at bat to get the “Batting Average” (Hits / At Bats = Batting Avg). So if player John Smith gets 202 hits during a season where he has 546 attempts at bat, his batting average would calculate out to .370. Similar calculations and averages can be used to measure employee performance that is more appropriate to an organization.
Reflect on a past work experience where your performance was reviewed and identify three behaviors that were evaluated. In examining the behaviors, which do you feel were task or contextual behaviors? In preparing your response, answer the following questions:
· How appropriate or effective were the metrics that were employed for these behaviors?
· How would you have improved the metrics?
· If there were no metrics in place, which metrics would you suggest? Justify your response.
Be specific and provide examples with references to this week’s literature
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Assignment Strategic Plan, Part III Balanced Scorecard

Assignment Strategic Plan, Part III Balanced Scorecard
Identify key trends, assumptions, and risks in the context of your final business model.
Develop the strategic objectives for your new division of the existing business in a balanced scorecard format in the context of key trends, assumptions, and risks. The strategic objectives are measures of attaining your vision and mission. As you develop them, consider the vision, mission, and values for your business and the outcomes of your SWOTT analysis and supply chain analysis.
Consider the following four quadrants of the balanced scorecard when developing your strategic
objectives:
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Shareholder Value or Financial Perspective, includes strategic objectives in areas such as:
Market share
Revenues and costs
Profitability
Competitive position
Customer Value Perspective, includes strategic objectives in areas such as:
Customer retention or turnover
Customer satisfaction
Customer value
Process or Internal Operations Perspective, includes strategic objectives in areas such as:
Measure of process performance
Productivity or productivity improvement
Operations metrics
Impact of change on the organization
Learning and Growth (Employee) Perspective, includes strategic objectives in areas such as:
Employee satisfaction
Employee turnover or retention
Level of organizational capability
Nature of organizational culture or climate
Technological innovation
Develop at least three strategic objectives for each of the four balanced scorecard areas identified (Financial, Customer, Process, Learning and Growth). Your objectives should be selected, in part, based on an evaluation of a number of potential alternatives to the issues and/or opportunities identified in the SWOTT Analysis paper and table you completed in Week 3.
Base your solutions on a ranking of alternative solutions that includes an identification of potential risks and mitigation plans, and a stakeholder analysis that includes mitigation and contingency strategies. You should also incorporate the ethical implications of your solutions into your selection.
For each strategic objective, develop a metric and target using a balanced scorecard format. (For example, a strategic objective in the shareholder or Financial Perspective is to increase market share. A metric to actually measure this strategic objective of market share increase is, "The percentage of increase in market share." The target is the specific number to be achieved in a particular time period. The target for the metric of "Increase market share" could be "Increase market share by 2% for each of the next 3 years" of an increase of 2% per year for 3 years.)
Outline a brief communication plan discussing how you will communicate the company's strategic objectives that includes the following:
Define the purpose.
Define the audience.
Identify the channel(s) of communication and why you selected that channel.
Write a 1,050- to 1,400-word strategic objectives summary. Include your balanced scorecard and its impact on all stakeholders, and the communication plan.
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explain the importance of innovation in your selected business's vision, mission, and values, and determine your business model for this new division

Business Model and Strategic Planning Outline as a guide to complete sections of your capstone project each week. Cite your resources.
Write a 1,400- to 1,750-word paper in which you explain the importance of innovation in your selected business's vision, mission, and values, and determine your business model for this new division. Include the following:
Propose a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure that you are differentiating your product or service.
Describe how the division addresses customer needs and achieves competitive advantage.
Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.
Explain how the vision, mission, and value of the new division align with the company's mission and vision.
Summarize how the vision, mission, and values guide the division's strategic direction.
Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.
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Assignment 3: Harley-Davidson: Business Overview

Assignment 3: Harley-Davidson: Business Overview
Harley-Davidson: Business Overview for New Planning Team Members
As a member of Harley-Davidson's strategic planning team, you have been asked to create a five- to six-slide Microsoft PowerPoint presentation titled "Harley-Davidson Today: A Brief Overview of the Business" to orient members who have been newly added to the strategic planning team.
The PowerPoint presentation should include at a minimum the following:
The CEO's vision and overview of 2009 performance
The organizational structure and management team
A brief description of each of the brands/business units and the products and services offered
Key corporate goals and objectives such as new products, new markets, and new customers
Total Revenues in 2009 and Net Profit in 2009
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Nutrition and Physical Fitness Plan

Nutrition and Physical Fitness Plan
Create a meal diary for yourself for one day. Create a healthy version of each meal and snack and an unhealthy version. Write a summary of the meal including the required elements listed. Include references in APA format for any sources used. Answer the questions located below the tables.
Healthy Meal Components
Meal summary including calories, fat,
and general health value
Breakfast
Lunch
Dinner
Snack
Unhealthy Meal Components
Meal summary including calories, fat,
and general health value
Breakfast
Lunch
Dinner
Snack
a) Discuss which meal diary is more reasonable for you when considering work and family schedules? (100- to 200-words).
b) Is it possible to eat healthy meals when dining outside of the home? Why or why not? Provide examples. (100- to 200-words).
2. Create a physical fitness plan for yourself. List 3 physical activities, work out details and health benefits of the activity.
Activity
How many times per week? Length of workout?
Health benefits including calories burned.
a) Should the calories burned in a workout be the primary concern when choosing work out routine? Why or why not? (100-200 words)
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