Premise control is a form of strategic control that entails systematically and continuously checking to determine whether premises upon which the strategy is based are still valid.

Premise control is a form of strategic control that entails systematically and continuously checking to determine whether premises upon which the strategy is based are still valid. Every strategy is built upon certain premises; it is important to check to make sure that environmental and industry factors have not changed these factors. I often see premise control come into play at restaurants, particularly in menu strategy. A menu change can introduced more items that did not contain seafood, such as pork chops and new chicken dishes. The premise upon which this strategy was based was that consumers in the restaurant industry are constantly looking for substitutes; people who were not seafood eaters
would be more likely to choose our restaurant from other restaurants if given more non-seafood items to choose from. It would not take long for corporate leaders to realize the new menu items were not pulling in new guests and not being prepared perfectly every time, thereby alienating a core audience of seafood lovers who might try them because they were new. In this case premise controls allows a business to realize the idea that non-seafood customers would be attracted to the new menu items was wrong, and they reverted the menu to focus on seafood excellence. While the premise that restaurant industry consumers will choose substitutes that offer what they like may not have been false, its application in
this case was certainly misguided and a poor choice of strategy.
More Details on How to Work on this Paper......
Need a Professional Writer to Work on this Paper?  Get this Paper Done ………