Friday, 27 February 2015

How did people in Western Europe react to Coca-colonization after 1945

How did people in Western Europe react to Coca-colonization after 1945?
oJudt, Tony. Postwar: A History of Europe Since 1945. London: William Heinemann, 2005
oBerghahn, Volker R. 2010. "The debate on 'Americanization' among economic and cultural historians." In Cold War History, 107-130
oSchroter, Harm G. 2008. "Economic culture and its transfer: an overview of the Americanisation of the European economy, 1900-2005." European Review of History15, no. 4: 331-344
oDuignan, Peter, and Lewis H. Gann. The Rebirth of the West: The Americanization of the Democratic World, 1945-1958. Cambridge, Mass., USA: Blackwell, 1992
oLundestad, Geir. Empire by Integration: The United States and European Integration, 1945-1997. Oxford: Oxford University Press, 1998
oNixon, Sean. "Apostles of Americanization? J. Walter Thompson Company Ltd, Advertising and Anglo-American Relations 1945-67." Contemporary British History 22, no. 4 (December 2008): 477-499
oHilger, Susanne. 2008. "'Globalisation by Americanisation': American companies and the internationalisation of German industry after the Second World War." European Review of History 15, no. 4: 375-401
oGassert, Philipp. "The Anti-American as Americanizer: Revisiting the Anti- American Century in Germany." German Politics & Society 27, no. 1 (April 30, 2009): 24-38
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